Building the world's
Leading Digital Airline

Singapore Airlines

Digital Innovation Lab

Here at Krislab,

We spearhead the SIA Group's digital innovation to develop industry leading digital solutions and creative business-technology capabilities that will change the way we travel and fly.

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We empower

Venture Building. Co-Creation. Value-Creation. Venture Building.

Growing Ideas to Impact

Our Lean-Agile Digital Innovation Framework allows us to test-measure-learn - to validate and develop digitally innovative ideas - from concepts to prototypes, pilots to production.

We scale ideas with potential at speed into impactful implementations.

Harnessing New Technologies

Emerging technologies & market opportunities such as Blockchain, AR/VR, NFT, Metaverse and more, are of interest and being explored.

Innovators & Growth Mindset

Together with our open innovation ecosystem partners, we solve SIA's business challenges and capture new market opportunities.

We also nurture and equip passionate employees with enterprising and growth mindsets into entrepreneurs and digital champions (“Krislab Trailblazers”) of the SIA Group.

Our Flagship Programmes

Start-ups & Students

SIA Accelerator, our ever-green business and technology validation programme, onboards innovative solvers to validate their solutions against defined outcomes. Selected start-ups or scale-ups have the opportunity to co-develop Proof-of-Concepts (POCs) that addresses the SIA Group's business challenges.

If you have what it takes to tackle our challenges, submit your pitch to SIA Accelerator today.

Start-ups & Students

SIA AppChallenge, our signature annual event, offers a fantastic opportunity for global start-ups, scale-ups and students to submit solutions to tackle interesting challenges faced by our business units.

Have a solution that resolves our business needs? Take part in SIA AppChallenge today.

Researchers & Corporates
Research Partnerships
in Deep Tech

KrisLab works with research institutions such as A*STAR and NUS to co-develop deep tech solutions for the travel and aviation industry. Research areas span across multi-disciplinary expertise, such as Artificial Intelligence (AI), Machine Learning, predictive analytics, customers and employee wellness.

Find out more about our SIA-NUS Digital Aviation Corporate Lab.

Create the future of
Travel & Aviation with us

Passionate about Innovation in Travel & Aviation?

We offer exciting full-time roles and internships in Development, Venture Building, Partnerships and Staff Engagement.

General Enquiries

Have an enquiry?

Contact us via email for more information.

Our Partners

  • CAAS
  • EDB Singapore
  • Enterprise Singapore
  • IMDA
  • Singapore Tourism Board
  • Singapore Tourism Accelerator
  • ASTAR
  • NUS
  • Accelerate@IATA
  • PlugAndPlay